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Christmas in the Spa: Turn Holiday Cheer into Turnover

By Christina Alissandraki, Partner ExclsuivelySpa   While Christmas and End of Year celebrations are known for creating a shopping spree, turnover in the spas often increases just marginally.  We often take for granted that guests will visit the spa, at least once, for that last minute glow treatment and rarely take an effort to create a buzz that will result in substantial retail sales increase and repeat visits. Winter resorts’ spas rely on increased penetration of hotel guests but that is true up to a point. In ski resorts, for instance, guests will leave early morning and often return exhausted at late afternoon just in time to change for dinner. At the same time, in city spas, people rush after work to buy gifts and…

New traditional healing products from Kurland

In 2017, too, Kurland brings even more traditional healing products in to modern spa treatments. In almost all regions, the elder bush roots deep in traditional healing methods. Its products have anti-inflammatory, calming and balancing effects on the skin. Even more, elder products contain a relatively high percentage of flavonoids which have anti-oxidant effects that combat skin-aging. The modular Kurland® products concept allows for a wide range of treatments with only a few basic ingredients. Kurland also structured the new elder products accordingly: Dried elderflowers: for herbal infusion, tonic, exfoliation and body packs Oil blend elderflowers: for aroma oil massage, masks, body packs and retail Perfume oil elderflower: for masks, body packs and exfoliation as well as retail Comfort Spa elder: for body packs and…